Flipnosis

This book by Dr. Kevin Dutton is about a special kind of persuasion: flipnosis.

I persuade people to buy it…

…with a dark and stunning website: reviews, the latest news, interviews and quotes from Andy McNab, Howard Marks, Michael Palin, Terry Jones and Richard Wiseman.

…with a range of social media channels, Facebook, YouTube, Soundcloud and a blog on Psychology Today. We invite all of Kevin’s friends to join in and spread the word. I taught him how to Tweet!

I track everything, nag him to mention the web address on the radio and smile with satisfaction when the visitor numbers spike.

Last time I looked, the book was at #2 in the WH Smith non-fiction chart – just behind Katie Price! …and Kev has time to work on his next book.

www.flipnosis.co.uk